Purple Bloom

Name: Purple Bloom
Brand: Behr

S-H-680 / Behr

#372A63

A dark blue that balances cool clarity with emotional warmth. Works in coastal, traditional, and modern schemes.

Spec Sheet

Hex#372A63

RGB55, 42, 99

HSL254°, 40%, 28%

On White 12.55:1 AAA

On Black 1.67:1 Fail

For AI Tools

Copy this snippet and paste it into any AI tool

Use these colors for all components:

Background: #E9E7EE
Text: #14121C
Accent: #372A63
Support: #74814B
Neutral: #C5B2CD

Rules:
- Use Background for surfaces and canvas
- Use Ink for body text and icons
- Never use Accent as body text — contrast is too low
- Maintain 4.5:1 minimum contrast for normal text

Learn more about AI Palette

Design System from Purple Bloom Palettes are free. Exports aren't.

#E9E7EE background RGB 233 231 238

#14121C ink RGB 20 18 28

#372A63 accent RGB 55 42 99

#74814B support RGB 116 129 75

#C5B2CD neutral RGB 197 178 205

Processed in 0ms

CSS Variables

:root {
  --palette-background: #E9E7EE;
  --palette-ink: #14121C;
  --palette-accent: #372A63;
  --palette-support: #74814B;
  --palette-neutral: #C5B2CD;
}

Tailwind Config

{
  "palette-background": "#E9E7EE",
  "palette-ink": "#14121C",
  "palette-accent": "#372A63",
  "palette-support": "#74814B",
  "palette-neutral": "#C5B2CD"
}

Pro Exports Pro

Unlock for £4/month

Build a design system around Purple Bloom.